As the names imply, each carries with it a certain perspective on the role of business in society. Four types of corporate social responsibility bizfluent. Corporate social responsibility strategy and competitive advantage are important. The ethics of corporate social responsibility strategic. We introduce a framework companies can use to identify all of the effects,both positive and negative,they have on society. The boundaries of strategic corporate social responsibility. Corporate social responsibility is currently taking the world of business by storm. When carrying out their strategic csr, firms tend to think from a strategic perspective, identifying the social responsibility activities that benefit. Corporate social responsibility and strategic tax behavior. Environmental sustainability initiatives enacted by. Why every company needs a csr strategy and how to build it. Corporate social responsibility and strategic management. A strategic perspective and is published by business expert press.
Strategic corporate social responsibility by lisa planerfriedrich. Strategic corporate social responsibility stakeholders in a global environment william b. Pdf corporate social responsibility strategy and competitive advantage are important issues for the contemporary discussion on corporations in society. Can corporate social responsibility csr be a source of good and a wellspring of innovation, competitive advantage and value creation for the firm. A read is counted each time someone views a publication summary such as the title, abstract, and list of. Corporate social responsibility strategy and competitive advantage are important issues for the contemporary discussion on corporations in society when taking. The main purpose of the book is to detail the core, defining principles of strategic csr. Corporate social responsibility is a form of management that is defined by the ethical relationship and transparency of the company with all the stakeholders with whom it has a relationship as well as with the establishment of corporate goals that are compatible with the sustainable development of. Strategic corporate social responsibility management scielo. Strategic corporate social responsibility management for. Effects of strategic management practices on corporate social responsibility performance of parastatals in kenya peter situma sasaka p. Corporate social responsibility fachhochschule kiel. Social responsibility defined 4 social responsibility applies to all types of businesses 7 social responsibility needs a strategic focus 8 social responsibility fulfills societys expectations 10 social. A change in the activities of a market leader can cause stakeholders expectations to shift quite rapidly, which can hurt the reputations of firms that stick to the old ways.
A holistic perspective for navigating and exploring the csr landscape. Strategic corporate social responsibility download ebook. Corporate social responsibility is a form of management that considers ethical issues in all aspects of the business. Additionally, a comprehensive teaching and learning package ensures that business students understand and appreciate concerns about business ethics, social auditing, corporate social responsibility. Pdf this paper examines the conditions under which corporate social responsibility csr is related to value creation in the multinational. Pdf strategic corporate social responsibility management for.
Why every company needs a csr strategy and how to build it the topic of corporate responsibility has been captioned under many names, including strategic philanthropy, corporate citizenship, social. Strategic corporate social responsibility and value creation. We examine the strategic use of corporate social responsibility csr in. The book is titled corporate social responsibility. Pdf strategic corporate social responsibility download. Evaluation of corporate social responsibility and social. Keywords corporate social performance, corporate social responsibility, environmental. Corporate responsibility or sustainability is therefore a prominent feature of the business and society literature, addressing topics of business ethics, corporate social performance, global corporate. Sustainable value creation, fifth edition, redefines corporate social responsibility csr. Pdf strategic corporate social responsibility and value creation. Corporate social responsibility and sustainable business. For the past several years, corporate social responsibility has been the main theme of the world economic forum at. An overview of corporate social responsibility 4 what is the business case for csr.
Corporate social responsibility csr is a concept whereby organizations consider the interests of society by taking responsibility for the impact of their activities on customers, employees. Exploring the determinants of strategic corporate social. A strategic approach to corporate social responsibility. Business strategy and corporate social responsibility. Sustainable value creation redefines corporate social responsibility csr as being central to the valuecreating purpose of the firm. Click download or read online button to get strategic. Now companies are taking csr much more seriously not just because they understand that it is a key to business success and can give them a strategic. Corporate social responsibility, a strategy to create and consolidate. Corporate responsibility or sustainability is therefore a prominent feature of the business and society literature, addressing topics of business ethics, corporate social performance, global corporate citizenship, and stakeholder management.
Strategic corporate social responsibility provides a comprehensive and integrated overview of the field of csr that brings todays tools and standards to the fore, and should prove an invaluable classroom. Social responsibility is how a business performs its activities to meet its wider obligations toward the society and environment, such as by avoiding activities which may be harmful. For corporate social responsibility activities to be truly sustainable, a company should work to build a strategic advantage around csr. The branding law of corporate social responsibility the importance of csr to any organization is directly related, and rises in proportion, to the value of the firms global brand. Regardless of the label, for now the dominant paradigm underlying corporate social responsibility or csr is centered on the idea of creating shared value.